Group Core Value

Living core values with passion and the spirit of challenge.

No matter how great an idea may be, it has no value if it is not upheld and practiced.

Our core values are practical principles that guide us in fulfilling our management philosophy in day-to-day business.

True to our management philosophy and core values, Hyundai Motor Group will grow global competency by putting customers
first, embracing every opportunity for greater challenge, creating a corporate culture based on communication and
collaboration, and empowering individuals to achieve their full potential.

  • Customer

    We promote a
    customer-driven corporate
    culture by providing the best
    quality and impeccable
    service with all values
    centered on our customers.

  • Challenge

    We refuse to be complacent,
    embrace every opportunity
    for greater challenge, and
    are confident in achieving
    our goals with unwavering
    passion and ingenious
    thinking.

  • Collaboration

    We create synergy through
    a sense of "togetherness"
    that is fostered by mutual
    communication and
    cooperation within the
    company and with our
    business partners.

  • People

    We believe the future of our
    organization lies in the
    hearts and capabilities of
    individual members, and will
    help them develop their
    potential by creating a
    corporate culture that
    respects talent.

  • Globality

    We respect the diversity of
    cultures and customs, aspire
    to be the world’s best at
    what we do, and strive to
    become a respected global
    corporate citizen.